Looking to creating your first podcast and sharing it online? Doing it all by yourself is not always easy. Here you will find the required information – key terms and nontechnical definitions, along with guidelines on how to choose the right host and where to publish it. Since there are numerous podcast hosting companies, with services both free and paid, one might get confused. By the end of this article we expect you to find the best ones on the market.
Since no podcast is fully furnished without a software, Anchor, Zencastr or Avid Pro Tools could turn into your best asset. Discover the advantages of each of the top podcast hosting choices, with a quick guide on how to start your first podcast. Keep on reading and don’t miss the tips and tricks we got for you!
Music is one of the best ways to express your feelings and emotions with a wide variety of people. Starting from the first beat, you can make your content be heard with the rest of the world. And this is about to help you launch the best songs with others while receiving some money in return.
Even so, podcasting implies more than developing a song and immediately transfer it to some iTunes server. First and foremost, you need to use a podcast hosting, where all of your audio files will be stored.
News are getting even better – the number of podcast listeners only in the US in 2019 surpassed 100 million, so the public is indeed numerous. That’s why we need to take things one step at a time, starting with the right podcast hosting provider suitable for your needs.
Regardless of how thrilling it might appear to have your own podcast hosting, picking up the right choice for you could rather feel as a pain in the back. Due to the wide variety of available options nowadays, you will need both time and proper knowledge to find the top-notch one. So how do you choose the proper solution?
Before heading towards to digging into the offer found on the Internet, gathering some general information on the subject will feel like a breeze on the long term. There’s no right or wrong in choosing your podcast hosting, only the proper choice that will help you take great benefit out of it. With a simple search on your favourite browser you will immediately stumble upon any of the free or enterprise solutions that you’ll definitely love.
If you’re rather short on time and are looking for a silver lining, this post is meant to help you get your hands on quality service. Among the following lines you’ll meet some of the best feedbacks on world renowned podcast hosting sites, whom we have tried on our own and reviewed in terms of price, technical support, reliability, storage, compliance, ease of use and further marketing features.
Table of Contents
What is a podcast hosting?
Technically speaking, a podcast hosting is in charge with the supplying of your file hosting and RSS feed. It consists of everything you need to set up your podcast in a blink.
Further, the hosting company gets all of your audio files and makes sure to provide your hosting platform with the details related to your show. As expected, your feed is being slowly generated.
But that’s just the tip of the iceberg. Each tine a new subscriber hovers over the SUBSCRIBE button found among your podcast, both the audio and media files are being sent to the platform. In case you did not know by now, a podcast is set up using more audio files which are packed up within a single file. On any website, the mere process of uploading each of the files is burdensome – let alone both the bandwidth and the storage required to host files that are so large.
Thankfully, the podcast hosting sites have been specially designed to be a solution for the matter. With an already built-in large storage space, any person within your audience can access the files in a blink – and further download them as they please.
The entire process is rather logical and requires no technical background to be properly understood. All it takes is a webserver through which files can be both uploaded and downloaded, together with the desired audio and media items coupled up with an RSS feed. With the help of the last point from our list, you will be able to describe each of the files to your audience. Still, you are able to get plenty of additional benefits once you find the best provider.
Once you get there, you will be able to take advantage of the auto-generated analytics reports showing details on your listeners, as well as proper instruments to enhance your marketing triggers. By this way, your audience is about to boom through the various social sharing options. Not to mention here the around-the-clock support which is absolutely flawless.
In various cases, your podcast hosting site could come with other useful features, such as file storage, streaming compliance or even unlimited bandwidth. That’s definitely useful in terms of benefits provided by the right choice for you. Some of the most common and popular ones today are iTunes and Tuneln, yet they are far from what we are looking for. Both of them are podcast directories and what we need now is a podcast hosting.
Only after we meet this point will we be able to go further and create a successful podcast that will be accessed by a wide audience. Still, that’s doable, with a little bit of help and the right tips and tricks to help you get going. So, what are we still waiting for? Let’s get it done!
How is a podcast host chosen?
The high number of requests involving podcast hosting has demanded a wide number of podcast hosting companies to be developed on the market. Buzzsprout, Captivate, Simplecast, Castos, Transistor and Libsyn are only few of which we will be tackling more throughout the second part of the present article. With the mere help of any of them, you are able to set up the desired podcast episodes, purchase the needed high-priced equipment materials, record audio and get everything done for your podcast to be shared with your audience.
However, the first step in here would be to choose the right podcast platform. Each podcaster comes with different hosting services, reason why you need to make sure everything’s in the right place. Unfortunately though, there’s no thing such a single one that’s good for all.
Various podcast hosting services can be attained in different plans. These are built up on customers’ needs. Usually, they are either free of charge or require a certain amount of money to be paid in exchange.
If you are at the very beginning, we strongly recommend you to choose a podcast hosting that is free. With it, you can test the waters and see how suited both the provider and the activity itself suit you. As days go by and you start to get a hand on it, you will be ready to head towards the paid versions which are stronger, powerful and definitely more useful on the long term.
The best podcast hosting is chosen considering both the price to be paid and your real necessities. Here you will have to ask yourself what is the storage capacity you are ought to need, which is the ease of upload, whether or not you’ll need technical support (we highly recommend you to choose one that has it within the package), the possibility of providing some data insight, as well as other special requirements that you know you’ll be using in a short period of time from now.
Believe it or not, all of the aforementioned points are critical to making your way to success. Along with that, stick with us to find some incredible qualities your podcast hosting provider should own. If you have plenty of time at your hands, you can start by looking at all the podcast hosting services which seem to fit your budget. This will help us limit our range from the very beginning and make sure we don’t fall in love with an option that’s way above our price. Further, make sure to check the following:
1. The provided Audio Quality
This is a critical point on your list, since the audio quality that you provide your listeners with will definitely determine their urge to come back and play your music again. Also, you might want them to receive the right message, and that can be technically done through the use of a podcast hosting which is bound to make your words be heard loud and clear.
There’s no proper listener wishing to come back to a podcast that is rather broken and provides no flawless audio files. That’s why keeping them around with a static or background noise is not the right way to do it. However, quality plays a skyrocketing role in here, so make sure to keep your standards high with a proper podcast hosting service which is bound to be flawlessly working. To do so on your own, try to listen to various podcasts which are set up on the same hosting service. By this way, you can tell if you want your audio files to be heard in the same manner, taking into account up to three points: how loud it is, whether or not it is legible and if it is clear enough. Once you are looking for them online, you will be surprised to find out that the vast majority of the hosting servers actually have a special list conceived of some podcasts they host. By looking at some of them (and further listening to them) you will definitely get a glimpse of how your podcast is bound to sound when listened by your audience.
2. The cost of service required by the podcast hosting
Regardless of how amazing a podcast hosting looks like, price is an important element which can determine your willingness to use its services or not. Fortunately though, the average cost is not that high compared to what a single website would need to function properly from head to toe.
However, once set up, your podcast will not generate money from the very beginning. And that’s how things work. Still, as time goes by and your podcast starts to have its own history, you’ll be surprised of how things will end up in a bit.
Fortunately though, you can decide among a wide variety of podcast hosting services that are free of charge and ready to be used by anyone. Coupled to that, there are also various affordable hosting options that you might consider. Even if you decide upon a free podcast hosting right now, you can always migrate to a different one once you found one that suits your needs better.
3. The appearance of the RSS Feed
One of the best ways to make your podcast be heard and listened to for a wider and wider audience is through promoting. This happens once you submit it to various and different directories which are a rather amazing method to make your voice be heard.
Directories are amazing and extremely useful to help you grow your audience. This is basically the main point in creating a podcast that is worth it, as to be attained and reached by a lot of people.
A proper podcast hosting provider should offer a simple RSS link. This is the result you should stumble upon right in the next moment you uploaded your files. Using it, you can further submit it to various directories (either big, medium or small) to provide your audience with the right episodes in a rather clean and easy format.
4. The mere use of an Embeddable Media Player
Setting up your podcast online on a website requires some technical functionalities to make it work. Thus, the option of having an Embeddable Media Player is extremely useful since it makes it possible for you to let your visitors listen to your best selection.
In the vast majority of the cases, the podcast hosting usually provides a user with the Embeddable Media Player as being an HTML code. This is further dropped right into a web page which will be used to display it. Another option yet with the same outcome is to decide among various services and pick up the one which helps you create a website from scratch and thus, get to include the Embeddable Media Player.
5. Look if both the Storage and the Bandwidth are Flexible
Out on the market, there are various hosts with increasing offers on storage and bandwidth. Fortunately, there are also available options which come with unlimited storage and bandwidth. The vast majority of them are pay-based whereas the scalable plans are offered by the podcast hosting providers which either make the average-pay options or the free ones.
Knowing your storage and bandwidth is extremely important for two reasons. One, after setting up your podcast and finding the right services for you, you most definitely don’t want for your listeners to stumble upon a broken podcast which turns out to keep them away from listening to your podcast because of reaching the available limit you had for the month. Two, this is either good or bad for business. A limit that is too low will definitely keep your audience even lower and that’s definitely not what we are aiming for.
6. The possibility to use Analytics Tools
Keeping up with what your listeners want to see and hear is important to help you gain success. This is the number one rule in business, since request is the one to set the tone. Based on it, you can actually understand what the audience is looking for – and this is the right insight to help you get going. To know all this useful information, make sure your podcast hosting option comes with a set of analytics tools already built-in. Once they are activated, they will gather golden data about who is listening to your podcast and from which part of the world, as well as the age and their nationality. Gender is also a proper detail, since this will generate for you the right notes for further use.
Any of the analytics tools are special designed to help the users to have various statistics which will come in handy for an even better content. If you know nothing about your listeners, the odds to become a successful podcaster are quite close to zero. However, if your podcast hosting already has this feature built-in, you are good to go.
7. How easy is it to be used
Believe it or not, the ease of using your podcast hosting option is critical. This can either speed up or down the process of setting up your podcast. Moreover, you will definitely want your listeners to have an intuitive interface which is extremely easy to use for maximum comfort. In the same note, remember that you should also look for one that is rather new and up to date with everything that’s modern on the market.
The last but not least in here is the language option. Make sure the podcast hosting option has either more languages or one that is worldwide used and easily to be understood by your listeners. Don’t make your audience confused and unwilling to come back.
8. Special features
Aside the ones that we have already mentioned, there is a large variety of options which come with a bunch of special features within the package. For instance, providing a website or giving access to various specially crafted tools are two of the features you should look for when deciding upon the right podcast hosting option.
9. Technical support – is there any?
Unexpected events of the mere interference with intriguing technical problems are usually a burden and not that loving to deal with. That’s why knowing the kind of support channels the podcast hosting provides you with will make the things easier for you on the long run.
Start by learning if they have any live chat, email support, knowledge base, FAQ, phone support, blog or even a forum. Any of these will definitely come in handy when you less expect. Moreover, you should know how responsive they are. In case they come with a low rate or reply, you should rather reconsider choosing them. This is due to the fact that a technical problem within your podcast is bound to keep away your audience and motivate them towards finding another favourite one – which, undoubtedly, will result in putting yourself in the second place. And again, that’s not what we are definitely aiming for.
However, the most important aspect in providing support is the knowledge base. Even if they are extremely responsive and tell you that the problem will take some days from now, that is bound to affect your business from the first second. This might mean that the team has no clue over solving the problem and they will need additional support to make it work again in a flawless manner. It might also mean that they lack the necessary knowledge to help you get going which again sounds terrifying for the main point of setting up the podcast in the first place – to increase your audience and make your listeners come back for more.
Knowing the podcast hosting option has what you need to help you get going, also from the technical support point of view, is the right item we are looking for. That’s definitely a new point to helping you gain success faster than ever before.
Where the podcast should be published?
Once you have decided upon the podcast hosting, it is time to think even further. The podcast directories are known as various services such as iTunes, Spotify and Google Play. Each of them is set up to receive various podcast files along with each of its RSS feed. Moving on, they are directed to the front end systems where the magic happens.
The use of these directories is extremely important in turning your podcast into a popular one. These directories make it possible for your audience to pick your files while using a podcast app, which is actually a nice and subtle manner to get to your listeners. They can also get to your podcast using their own computer, tablet, iPhone or any other Android-based device.
The process is quite simple. First, you need to upload your audio files right onto the podcast hosting which will further generate you an RSS feed link. With regards to the directories, you need to upload your files there too and as soon as the chosen directory identifies something new in your feed, it is automatically downloaded to share the latest episode to any of its users.
There are various podcast platforms where you can upload your podcast in order for it to be accessed by a wide variety of people. Aside from your podcast hosting, you will also need this one, due to the fact that you require a method to release it. But this is usually a user’s favourite, so the only thing we will be doing is to share with you few of the best and most popular podcast platforms found on the market.
Moreover, bear in mind that directories can help you get the desired shortcut to get to your listeners. They will take your right in the front, while all of your feeds are taken through a process of automatically updating an episode after another. Here’s your long-waited list:
1. Step by step to submit the podcast to iTunes
Being far from unknown, iTunes is one of the most common podcast app from all times. According to March in 2018, the number of Apple podcasts has outreached 50 billion downloads with up to 550,000 shows. That’s not at all a low number to deal with.
With such impressive figures out there, there’s no reason why you should have second thoughts over iTunes. In case you want to get it going, here’s how to upload your first podcast:
1. Verify your Apple ID and see if it is active. In case you don’t own one, now it’s the right time to create it. It should take no more than 5 minutes.
2. Look up for iTunes Connect and sign in.
3. Enter the podcast dashboard and click on the top-left area. Here you should paste your RSS feed.
4. Take a look at your podcast information. This will be generated from your podcast host which, in turn, will be seen within a feed preview. Now it’s the time to make the right chances in case you find something inappropriate.
5. Hover over the SUBMIT button and click on it. The approval should be on its way.
2. Step by step to submit your podcast to Google Play
Having more than 1 billion active users each and every month, Google Play is a dream when it comes to podcast platforms. Thanks to its Google Podcasts service, you can be free of charge discovered, in a blink, since it features some of the greatest trending podcasts. Once you are in, your audience can gather and increase in no time.
In case you want to upload your podcast to Google Play, here’s everything you need to know.
1. Verify your Google account and see if it is active. In case you don’t own one, now it’s the right time to create it. It should take no more than 5 minutes.
2. Look up for Podcasts which should be found within Google Play Music.
3. Hover over the PUBLISH button and click on it. Now it is time to login right into the Google account of yours and make sure that the terms of services are accepted.
4. Take the URL related to your RSS feed and enter it.
5. Hover over the SUBMIT button and click on it. From time to time now, you should receive a verification email in your inbox stating that you own the podcast.
6. Click on the PUBLISH button. The approval should be on its way.
3. Step by step to submit your podcast to TuneIn
Another amazing podcast platform that is bound to help you get your audience on the right track is TuneIn. It has more than 75 million listeners worldwide and an impressive number or 120,000 live radio streams. On TuneIn you can find everything from live sports to Internet ratio stations, music and news. It is wonderful.
If you want to be one of the owners of some of the greatest podcasts out there, make sure you know how to upload your files on TuneIn:
1. Add the necessary details into the TuneIn contact form and don’t forget about the ones that are related to your podcast.
2. Make sure to accept the terms and conditions imposed.
3. Hover over the SUBMIT button. The approval should be on its way.
4. Step by step to submit your podcast on Stitcher
One of the greatest choice of podcast platforms for radio services is Stitcher. It covers everything from informational news broadcasts to podcasts.
Being available on Stitcher requires for the podcast to be firstly uploaded. Here’s how:
1. Open their content provider page and apply by using all of your relevant information.
2. Wait for the approval. You can now log in and upload your new show.
3. Don’t forget about the RSS feed. It should be added and then submitted.
4. The approval should be on its way.
5. Step by step to submit your podcast on Spotify
Aiming for one of the largest podcast sites, with a fast development and impressive features, Spotify is a right choice for you if you want to reach over 191 million active listeners to day. It also has 87 million paid subscribers. Due to their flawless services which are constantly updated, they require a fee of $9,99 per month to be paid from each user. They can either download music, listen to songs or watch shows without being interrupted by ads and can even play various songs with unlimited skips. Taking about the quality for the podcast audio, it is extremely high and with great features.
Some time ago, uploading a podcast right onto the official website of Spotify was impossible. The detour implied using your own host and push the podcast to Spotify in this manner. Fortunately though, it’s not the same process anymore.
With the use of the Spotify for Podcasters program, in the beta version, any user can learn to add their podcast to Spotify in a step by step manner. The only requirement is to log into the Spotify account (either through Spotify or using the Facebook details), add your RSS feed and that’s pretty much it. Everything else is easily handed by Spotify.
For those who want, though, the old version is still available if you want to upload your podcast using the Spotify website.
Which one is the best paid podcast hosting?
Setting up a new podcast is captivating. Recording what you are mostly keen on is a matter of perspective and future reference. In addition, looking for the right equipment is another way of setting up the expectations for your future listeners. However, nothing would be possible without a podcast hosting platform. While using it, you are bound to get the outcome expected in no time. Here’s a few of the best we have tested out and gathered for you:
Starting with 2009, Buzzsprout made its way as being the number one pick for many of us. The reasons are quite flowing – besides its impressive features, it also comes with a free plan that is available for 90 days upfront. Using it, you can handle in the best possible way your content and see what podcasting is all about.
The paid version though is arguably the best. You can go for any of the three paid plans they own, with prices that start at $12 and go up to $24 per month. Each one of these options provide you with an unlimited storage, coupled up with 250GB of bandwidth each and every month. It means somewhere between 20k to 40k episodes that can be played each month.
However, probably the best thing about Buzzsprout is indeed the possibility of embedding a podcast player. This is ready to be up on your website in no time and with no additional costs.
Looking further into your dashboard analytics is a great manner to estimate what your listeners are expecting from your podcast. All of these details are provided within the analytics dashboard. On top of that, you will notice just how great it is to spot the number of listeners that are gathered from each and every country.
Not to mention, the quality of your files are up for a 128k stereo optimization upgrade. It is on the house. With Buzzsprout, everything is and feels better and easier than ever before. Here’s what you need to keep in mind about it:
• Useful design and dashboard;
• Effortless to use;
• Amazing customer service that reply on time;
• Unlimited storage;
• 250GB of bandwidth.
• Optimized WordPress plugin;
• 128k stereo optimization;
• Special tools for insights related to downloads, listen time and more;
• Sharing tools for social media.
• Ranges from free (the first 90 days) to $12 – $24 per month for one of the three available plans.
Setting up a new podcast has never been easier. If you already have a bit of knowledge related to podcasting, Transistor is definitely your best pick. According to various tops on podcasting hosting, this one marks a high-quality service that hosts famous podcasts like Cards Against Humanity, Drift and more.
Besides being a one-good-for-all option, Transistor features a lot of useful tools. It can host unlimited shows, generate branded websites that has the user’s domain name, handle multiple users on the same account and even set up some advanced analytics.
With the Starter Plan, you get to pay $19 each month and receive for that unlimited podcasts and episodes for 2 users, as well as 10,000 downloads each month.
The Professional Plan is a bit more expensive, starting at $49 per month. It includes five team members and a number of 50,000 downloads each month.
The Business Plan is the most expensive of them all and is available for $99 per month. It features 10 team members and a number of 150,000 downloads per month.
Having so many different available plans, Transistor makes it possible for the podcast to be scaled upon your podcast. The bigger your audience grows, the bigger the plan you should go for. However, the prices are not that all unreliable. Here’s Transistor in a nutshell:
• High-quality design and dashboard;
• Ease of use;
• Flawless customer service;
• Unlimited podcasts and episodes per month;
• Hosts unlimited shows;
• Manages multiple users;
• Generates branded websites;
• Provides advanced analytics;
• Distributes the podcast.
• Starter Plan ($19 per month), Professional Plan ($49 per month) or Business Plan ($99 per month).
If you are looking for a podcast hosting that has the primary goal of growing the audiences, you are at the right place. Captivate is a revolutionary option that provides its users with numerous benefits.
Firstly, any plan that is set up within Captivate features an unlimited number of podcasts. You can also handle them with an unlimited side of team members, through the new podcast player that is simply flawless. Moreover, each of the options has a number of advanced analytics that go hand in hand with the marketing tools.
Secondly, Captivate make podcast creation easier than ever. It features an automatic podcast website and a few built-in calls to actions that are simply ravishing. Each of the available plans has an optimized website for mobile that is easily customizable and has within a donation support. From here on, you can generate your own email list and start brand new leads.
Thirdly, the prices Captivate requires for its plans are rather affordable. The Podcaster is set at $19 per month and features up to 10,000 downloads. The Audio Influencer requires $49 per month and gives access to 50,000 downloads. The last but not least is the Podcast Brand that is priced at $99 per month and offers 120,000 downloads.
Without further ado, Captivate is the brand new favourite to be inserted in the podcast hosting options. Here’s again why:
• Exquisite design and dashboard;
• Ease of use;
• Customizable plans depending on the number of downloads per month;
• Automatic podcast website;
• Built-in calls to action;
• Useful marketing tools;
• Advanced analytics tools.
• Podcaster ($19 per month), Audio Influencer ($49 per month) or Podcast Brand ($99 per month).
Make the best from your WordPress website using Castos. This is a complete podcasting plugin that is compatible with the WordPress platform. In order to make it work as expected, here’s what you will need to do:
• Access the Castos official website and being the 14-day trial;
• Add the WordPress plugin on your website and install it;
• Introduce your episodes within the Podcast section that has just been created within WordPress;
• Add the audio files, its description and wait for the podcast to be made live within a bit using a customizable media player.
Believe it or not, that’s pretty much the whole work. Further on, whenever you have all of your podcasts ready to be shared with the outer public, you can add them to directories and add the URL to any published you are mostly keen on.
Castos has different available plans from which to choose, starting at $19 and arriving at $49 per month. However, the best side of it is the transcription – it automatically offers this feature once you upload your audio file. It can be either copied or pasted or received as a PDF version.
Here’s Castos in a glimpse:
• Proper quality design and dashboard;
• Ease of use;
• Automatic transcription to PDF or through copy-paste;
• WordPress plugin;
• Free 14-day trial;
• Useful for podcast directories.
• Ranges from $19 to $49 monthly.
With a history of more than six years, Simplecast is behind some of the greatest podcasting brands. Some of them are Kickstarter, Facebook, HBO and Nike which made it even bigger.
Simplecast is the main lead in the podcasting industries. It comes up with revolutionary features and has managed to turn the industry upside down – in a positive note.
Starting at $15 per month, their services are extremely accessible. You get the possibility of managing, sharing, distributing and growing your podcast in a bit. Moreover, its impressive tools are close to being perfect. We are talking about a series of web players, a completely up-to-date website and various tools specially designed for setting up advanced analytics.
But that’s not it. Simplecast comes up with the Recast tool, through which one can both schedule and share his videos on social media. On top of that, it gives the possibility of collaborating using more podcast managers in a single account. That’s huge. And not to mention their unlimited storage, uploads and various distributions that go on all impressive platforms.
Once and again, here’s Simplecast:
• Intuitive design even for starters;
• Ease of use;
• Unlimited storage, uploads and distribution on social media;
• 14-day free trial;
• Different web players;
• Entirely functioning website;
• Advanced analytics tools.
• 14-day free trial or starting at $15 per month for full access. Also, the first two months are 50% off.
Making another great choice from our list, Podbean is a flawless podcasting hosting option out there to try on your own. It features unlimited hosting services, as well as the possibility to promote your podcasts on iTunes, Spotify, Google Play and Amazon Alexa. However, these are just a slight part of what you are ought to be displayed. The customer support is on 24/7 and has been since 2006.
Podbean also has a free version to try out. With it, you can add up to 5 hours of content each month. However, the available bandwidth is only up to 100GB, which might make you reconsider the free version – and further migrate for the paid one. Their first and cheapest plan requires $9 to be paid per month and on that price you’ll get some useful and detailed analytics.
Podbean is used by over 310,000 podcasters worldwide, having up to 8,300,000 episodes till day and over 6,2 billion of downloads. If you aim to get the best experience out of it, you can choose their PodBEan Unlimited Plus Plan. It is monthly-based and requires $29 to be paid. Not only will it provide you with an unlimited audio hosting storage, but a video one as well.
Whenever you feel like, you can even introduce sponsored ad campaigns which can generate you money faster. In addition, it is possible to add a Patron program organized to accept recurring revenue that is sent from listener support.
Podbean also features a free YouTube version. Through it, you can actually get the best out of it in a blink. Coupled up with that, you can use the wide benefits of a mobile app, as well as flawlessly crafter analytics reports and more. The mere synchronizing with social media platforms (Facebook and Twitter) comes within the package. Here’s again what you should remember:
• Around-the-clock customer service;
• Free version that limits the user to 5 hours of content uploaded per month and 100GB of bandwidth;
• Analytics reports;
• Mobile app;
• Automatic synchronization with social media platforms;
• Possibility to introduce sponsored ad campaigns;
• Possibility to take advantage of the Patron program.
• Open plan ($9 per month) or PodBean Unlimited Plus Plan ($29 per month).
Meet a rather different yet powerful podcast hosting option to use today. Spreaker can be used both ways, either on your mobile phone or on your desktop.
Starting with the free plan, Spreaker makes it possible for podcasters to start their work without having to pay a single dollar. This one features up to 5 hours of storage, while each session should not exceed 15 minutes. In case you aim for more, you’ll need to switch to the paid plans which are rather attractive.
Besides more storage and unlimited streaming, the paid packages offered by Spreaker come with the possibility of embedding widgets up on the site, set the episodes for a certain date and make sure that your mobile app will be open to be used quite soon.
You can choose between the On-Air Talent, Broadcaster and Anchorman plans. By choosing any of these, you can actually take advantage of a bunch of private episode sharing, as well as introducing certain revenue sharing used for generating money.
Once you go for one of the paid plans, you’ll be surrounded by massive storage capacity. Without biting around the bush anymore, the Broadcaster Plan comes with an impressive number of 500 hours of audio per month and 3 hours per live podcast that could be uploaded. And all that for only $16,50 per month. Yet again, here’s Spreaker in a nutshell:
• Useful design and intuitive dashboard;
• Ease of use;
• Impressive customer service;
• Free version that features up to 5 hours of storage;
• Free version that splits session allowance to 15 minutes per episode.
• Unlimited streaming and impressive storage within the paid versions;
• Embedding widgets on the website;
• Possibility to schedule various episodes;
• Get the mobile app as soon as switching for the paid version(s);
• Introduce ads campaigns.
• Free of charge or decide among the three plans: On-Air Talent, Broadcaster ($16,50 per month) and Anchorman.
The last but not least podcast hosting choice we’ve prepared for you is Blubbry. This is a 2-in-1 option that provides its users not only with hosting but also WordPress hosting using PowerPress. Most of the podcasters have already heard about it, since PowerPress has been actively used through over 75,000 installs.
Blubrry stands out with a manual podcasting suited enough to offer top information on services usage, coupled up with numerous tips and tricks to help you get going. The pieces of advice are indeed marverllous.
Taking about the price, you can have the cheapest version of Blubrry for as much as $12 per month. It covers up to 100MB of storage and other features you’d definitely enjoy. The professional plan, however, comes up with an unlimited hosting service. In total, Blubrry comes with up to four paid plans that must be paid for between $12 and $80. The most expensive option stands for up to 1,000MB of storage space per month.
Blubrry is definitely a go-for in terms of podcast hosting options on the market today. Let’s reiterate why and, most importantly, how:
• Impressive design and intuitive dashboard;
• Ease of use;
• Synchronizing option with PowerPress (WordPress plugin used by podcasters);
• Cheapest version covering up to 100MB of monthly storage;
• Provides a manual podcasting;
• Gives numerous tips and tricks to new podcasters;
• Increasing versions offer increasing storage space;
• Rather popular between the podcast hosting options these days.
• Small ($12 per month), Medium ($20 per month), Large ($40 per month) or Extra Large ($80 per month).
Which one is the best free podcast hosting?
If you want to get a glimpse of what a podcast hosting is able to help you with, you can go for a free option. Not only will it help you save money, but it can definitely show you around what podcasting is all about. However, bear in mind that most of these options have limited functionalities, which will narrow your area of expertise from a podcast-related view.
Hosting more hours of content on a week might not be an available trait of a free podcast hosting. Still, either a free trial or a plan is bound to help you sort that out for moving towards a paid version. Here are some of the best ones from which you can choose:
Making the top in many sides of the podcasting industry, Buzzsprout remains one of the most reliable hosting platforms out there. It is easy to learn and requires no technical background to help you handle it like a pro. Coming with a free trial of 90 days, anyone can try Buzzsprout out and see if it fits their expectations. And the features it come with are quite astonishing for a free option.
Buzzsprout offers up to two free hours of upload time per month. It means that you will have the possibility to make live a couple of episodes each month without having to pay a single cent. Moreover, the design is extremely user-friendly whereas the feature set is flawlessly created. In addition, you get a bunch of analytics tools within the dashboard in order to get a sight of both the engagement and the download metrics.
What’s more, Buzzsprout makes it possible to embed a podcast player up on either your website or blog. This is an amazing feature to look for in any podcast hosting option – and if it is free of charge too, why not?
With all due respect to audio quality, this option makes no exception from it. You can take advantage of the 128k stereo optimization that your episodes are automatically upgraded to. Here’s a glimpse of what Buzzsprout is all about:
• Intuitive design and dashboard;
• Ease of use;
• Proper customer service and on time;
• 2 hours of upload per month;
• Useful WordPress plugin;
• 128k stereo optimization;
• Impressive storage limit for a free option;
• Metrics tools for downloads, listen time and more;
• Sharing tools for social media.
• Free of charge for the first 90 days.
Being by far the largest music and audio hosting site in the whole wide world, SoundCloud added its hosting platform back in 2015. It features up to 175 million unique visitors per month and supports up to 12 hours of content that is being uploaded each and every minute.
As expected, SoundCloud has two versions of the same service. The free option of podcast hosting provided by SoundCloud comes with access to embedded players, timed comments and even Twitter cards. Moreover, you get up to 3 hours of content that you can upload monthly coupled up with basic reporting.
That’s another one of the best choices of free podcast hosting options that would help you get a hand on what podcasting is all about. Here’s a quick recap:
• Impressive design;
• Ease of use;
• Great customer service;
• 3 hours of upload per month;
• Twitter cards;
• Timed comments;
• Access to embedded players;
• Basic reporting.
• Free of charge for the free version.
Which is the best podcast equipment?
Before uploading your best podcasts online, you need to record it. Since we are looking for just the right sound and volume, with no imperfections whatsoever, your equipment should be chosen from the top. Still, there’s not a lot you will need though. A computer and a microphone is the basic duo to help you make it happen. There are quite a lot to choose from, so you could definitely find the tools that suit you best from the million options. In case you need some help with that, here’s a quick selection of what you could use:
1. Podcast microphone: Blue Yeti
Even though it might sound like a go-for option, using the microphone that is inside your computer won’t do the trick. They are not specially crafted for that matter and the sound they are recording is not always flawless. However, you should go for a standalone microphone that is connected using a USB. Further, go to the input settings and make the changes to start recording your own podcast.
There are two types of microphones out on the market. The first one is the condenser microphone, which does magic for a one-person show. One of the best options on the market is the Blue Yeti.
The other type, known as the high dynamic microphone, turns out to be extremely useful in recording more people, as in a group. A tool specially designed for that matter is the Audio-Technica ATR2100.
2. Podcast laptop: Macbook Air
Even though there are some laptops used strictly for podcasts and able to be purchased online, you can do just fine with a basic laptop. However, one aspect of cybersecurity to own is whether or not your machine was build during a period of three years. By that, you’ll know for sure if it is suitable enough to handle the audio software that you will further use.
In case you don’t own one and wish to use the best, try a Macbook Air.
3. Podcast webcam: Logitech C920S
Having a webcam in creating a podcast is utterly important. Believe it or not, this could be the remaining detail telling you whether or not your podcast will be successful enough. Basically, here are some of the things you are bound to use your webcam for:
• Record various video podcasts;
• Have a professional appearance whenever you are in a meeting;
• Get the appearance of a top-notch podcasters (they have flawless video, great sounds and on top of that, an amazing background or wallpaper within the office they are currently working on).
When it comes to audio podcasters, creating videos might not be an aspect found among the most important stuff to do. Still, a webcam is a must to create your interviews and discussions with sponsors, influencers, clients and more.
Fortunately though, you don’t need to pay an arm and a let on a DSLR camera. All you need is a great webcam for streaming that has at least 1080p. Even a 4k would do the trick for less money. One of those we highly recommend is the Logitech C920S.
4. Podcast headphones: Audio-Technica ATH-M50X
By far, the quality of your audio is the most important characteristic to take into account. Regardless of how hard it might be to find the right ones, bear in mind that a great pair of headphones is ought to be a long-lasting investment. This is due to the fact that they can tell from the very beginning whether or not the sound is set in the right note.
With the help of a closed-back headphones, you’ll get a glimpse of what a flawless sound is bound to be. And one great pair of useful headphones for podcasters is the Audio-Technica ATH-M50x which is under $150.
5. Podcast mixer: Mackie PROFX8V2
Nothing sets up a podcast better than a professional mixer. Handling some of the best aspects in there such as the levels, inputs and outputs, and even the effects are just a few of the things a podcast mixer is bound to do. Moreover, you’ll even get a professional outcome once you manage the reverb, echos, delays and flanging. Start by taking a step by step approach and even choose your favorite mixer. One of our best choice is the Mackie PROFX8V2.
Since nothing makes a podcast more successful than its proper sound, you should definitely take these special equipment tools into account to make that happen. Anything from a mixer to a microphone, finding the right pair of headphones, the proper laptop and the flawless (but on the budget) webcam will help you attain the outcome expected. It’s up to you now which are the ones that you’ll choose for further use.
Which podcast software should you use for recording?
Right after you decided upon the podcast hosting and the right directory, it’s time to create your own podcasts using the right recording software. That’s quite a piece of cake. Using the help of a microphone that is specially designed for recording and the right podcast software, your podcasts are ready to be launched in just a bit – in a rather professional manner.
If you don’t know which one to choose, here are a few of the options you can use to record your top-notch-quality audio files:
Nothing works its own magic in the same way as the Anchor recording software does. Being free of charge and at all times available on the market, this one seems to be the best option for a high-quality material. That’s even better if we think of the fact that not only the quality, but also the storage is impressive.
By using the Anchor podcast software, you can basically create an unlimited number of episodes which can, further, be distributed on various top website using a single click.
Moreover, Anchor is the one to provide you with an easy to use interface. Through its drag and drop technique, you can add various audio clips in order to set up in a different manner various segments within your episodes. This feature is great for business, since requires no money and is bound to save you a lot of time. In short, it is extremely useful. Moreover, you will get a landing page that is free of charge that features a special URL to be used within your show.
All in all, Anchor seems to be making the top in most of the podcasters’ choices. It is a highly requested podcast software used for recording – and there’s no wonder why, having so many features that are available to be used for no money.
Start your career as a successful podcaster using Zencastr. It is basically one of the most user-friendly podcast recording software out there which provides both new and professional podcasters with the possibility of recording all the audio files they wish. Moreover, it can be easily used in order to record even the remote guests using nothing more than a web browser. The quality is top-notch and impressive, since it can be easily compared with the one found within the studios.
Still, there is a technique ought to be used in order to record your podcast guest that is currently located within a different location. To do so, bear in mind that you need to send them a link where all the magic will be uploaded.
Basically, the live recording via a VoIP connection is able to help users connect using only their local microphone. If you are the podcast host, all you need to do is to press RECORD and wait until all of the people come with their audio logs.
However, Zencastr makes a great choice for collaboration. You can display all of your audio files using tools such as Google Drive and Dropbox. The great part of Zencastr is that they come with both a free and a paid plan. The first one makes it possible for the users to have two guests and 8 hours of audio recording monthly. However, once you go for the paid version, you will meet the Professional plan for which you will need to pay $20 each month. In this package, you have unlimited guests and recordings, coupled up with a soundboard that can be edited live and up to 10 hours of automatic post-production.
Zencastr definitely deserves a try.
3. Avid Pro Tools
As part of the Avid Technologies, Pro Tools is worldwide renown as a great digital audio workstation (or short, DAW). If you are just at the beginning with podcasting, it is recommended to choose a different one. Pro Tools is a high-end choice that provides only the best outcome, yet the price is quite on the same peak.
We are talking about a price of $299 for a single year subscription. However, it leads to a bonus gift that is up to $850, together with Pro Sound Effects, detailed tutorials and various music that is royalty-free.
There are various places where you can find Pro Tools to purchase. One of them is Amazon.
Which are the advantages of using a podcast hosting?
Well, if you are reading these lines, you are definitely keen on starting your own podcast. Together with this increasing passion, here are some of the greatest reasons why a podcast hosting is a go for:
1. Provides top quality to your audio files
Regardless of the fact that a website is indeed a great internet storage, personal servers don’t own that much space as the one you’ll be needing for podcasting.
In case you already own a server and wish to add your podcast up there, you’ll have to give up on something. It could be the quality, storage space or the speed. A personal server is unable to provide you with all of them at the top level.
And that’s totally understandable. A single server dealing with all of these factors at the same time is far from giving the right outcome at all times.
Nevertheless, you can get rid of any compromises within your career as a podcaster. Going for a podcast hosting platform is bound to give you access to its inbuilt servers. All of these host various podcast files that have rather large dimensions, yet their quality is not at all affected. In short, quality will not be a problem any longer.
2. Manages data transfer in a bit
The only method to deliver your podcast is by far the RSS feed. By this way, your followers are able to access your input from all over the world. Usually, a single account is used by each podcaster to upload his audio files. It means that each time someone wants to download the files, they will need to access it. From a technical perspective, it translates into a need of data expenditure due to every new download.
This is bad for business. When the number of your followers is low, the process of file download is able to be handled. However, when your podcast acquires more and more followers (speaking of millions in this case), things turn out to be quite bad.
A high amount of bandwidth starts to be used due to the fact that your account starts to transfer data. The problem in here is that there’s a single account used to do everything. By choosing a podcast hosting, none of these problems will be yours anymore. A dedicated website host can handle this matter with great use.
3. Provides great amount of money to be saved up
Having your podcast hosted on your own website might be a two-sided choice. On the other hand, you can make a great deal if you choose a hosting package that provides limited bandwidth. They are quite cheap and seem to be perfect for small websites with limited traffic. On the other hand, this might not be the right move if you start to be successful. Having loads of website visits will lead you to an increase amount that is ought to be paid, since you didn’t go from the very beginning for the unlimited bandwidth option.
Let’s tackle these numbers: a single audio podcast that is one hour long required up to 200 MB from your storage space. Uploading a video podcast once per week is ought to take up to 500MB from your storage space. According to maths, each month your website will require up to 2GB of space. Also, as your audience increases, you’ll need even more storage. In the end, you will be provided with a skyrocketing billing which is a burden from a money-wise perspective.
That’s what a podcast hosting site tries to avoid – the need of extra pricing for something they already provide their users with. And it is totally worth it, trust me.
You can choose between various fixed pricing plans which are bound to fulfill your storage requirements nice and easy. Fortunately though, the average costs are not at all high, so you’ll be more than excited to see how well you can manage your expenditure when using a podcast hosting option.
4. Provides a faster speed
A rather critical point in making your podcast being worth to listen or watch is the speed. Since time is money, a low speed requires more time for your podcast to load. As a result, you’ll waste money since your followers will decide to skip your files and go for some that are faster.
Arguably, low speed is not appealing at all. Users are looking for podcasts to entertain themselves, usually during their spare time. If your podcast is not up to date with all of their requirements, moving on to your competitors is the logical next step.
Hosting a podcast right onto your own website is a burden for your speed level. From the first moment, it is bound to decrease as more and more followers enter your website and decide to download the podcast. All the speed offered by the web hosts is split between podcast downloaders and those who are up on your website to look for other various aspects that are displayed. Whenever your website receives a number of requests that are over its limit, the web host will block your visitors after they have used data throttling.
This will impede your users from downloading your podcasts and further, convince them to switch to a different podcaster if the problem is not fixed within a number of minutes.
By deciding to go for a podcast hosting option, your audio files will be uploaded on a completely dedicated web host. Any of them found on the market today offer unlimited access, which means that there are no issues bandwidth related.
5. In-depth analytics
Knowing who is listening or downloading your podcasts is a critical piece of information that is bound to offer some proper insights into the next decision-making process.
Instead of setting up your podcasting schedule, it is recommended to have a view on the level of success your podcasts are receiving. All of these precious details, and even more, are provided using a bunch of in-depth analytics that are automatically generated by the podcast hosting sites.
This is a feature that you should check before deciding upon your option. Its benefits are extremely useful in order to obtain the main outcome and increase your audience in a blink.
And here’s just a glimpse of what you get using these in-depth analytics: see the number of downloads for each of your podcasts in real time on various parameters, from date, month, time of day, day of the week, seasons and many more. Coupled up with that, this already built-in tool will reveal the name of the listeners who have been downloading your podcasts the most and the least. That’s a nice detail to have.
6. Increased security
Being the target of a cyberattack is not what one would dream of once he has set up his first podcast. And definitely not the desire of a podcaster that has great success online.
Cybint states that 64% of the companies found all over the world have been (at least for once) the target of a bunch of high-end web-based attacks. 62% of the same companies have been experiencing cyber issues such as phishing and other social engineering hacks.
However, the number of cyber-crimes to be reported only in the US is as low as 10%. No company wishes its clients and partners to know they have been hacked, as this would end up in a severe drop in enterprise trust. It basically means that knowing who and how has been hacked is a rather enigma.
The cyber-crime today is too quickly switching sides and developing. This is the main reason why being always safe and sound when being online is actually an impossible aspect to handle.
The way in which your podcast is being seen and perceived in the outer world plays a major role in crafting your success. That’s why you can’t always do all of these aspects – maybe only if you were a cybersecurity expert.
If you decide to go for hosting your own server, you will know that the most basic security measure would be to get a SSL certification for your website. Further, your state-of-the-art system has to be flawless from a cyber-security perspective. Last but not least, your knowledge has to be continuously updated using cyber news which appear and differ from one day to the other. The daily back-ups are far from easy, yet require special attention.
Podcast hosting sites, however, are set up with all the security measures from the very beginning. Taking care of security will not be a single problem to you.
Quick guide on how to start a podcast
The wide popularity of podcasts started to increase from 2001, when the iPod has been released. And it doesn’t seem to stop too soon. Here are some objective facts:
• Nielsen stated that only in 2019 there were over 50% of US households to listen daily to podcasts. Explained, there are over 60 million US homes which are podcast fans.
• Podcasts are listen to from everywhere on the world.
• Now seems to be the perfect time to being with your first podcast.
If you aim to start your own podcast, here’s exactly what you need to know to make it happen:
1. Decide upon a name for your podcast
Creativity is the key to finding the best name at all times. However, if you want to stick to a successful route, keep in mind that there are up to three naming conventions that you can use:
• Creative – i.e. Podlast
• Descriptive – i.e. Create a Successful Blog in a Blink
• Personal – i.e. The Late Late Night Show
According to your own preferences, you can easily decide upon the type of the name convention that you wish to use. Bear in mind that users enjoy free and easy names, so the creative one would to the trick. Still, a descriptive choice might provide more information and captivate more your users’ attention.
2. Insert a cover photo
Gaining attention and helping your podcast being more widely accessed are two of the top requirements that are generated by an attractive yet appropriate over photo. By this way, you can tell your users from the beginning what your podcast is all about, as well as what they will find in there.
Fortunately though, a wide variety of podcasting hosting platforms already handle the art specifications. Whenever you wish, though, you can adjust these aspects to meet your expectations. That’s one of the greatest methods to express your art vision in a way that your users will feel closer to you than ever – and that’s definitely what we want for our business.
3. Insert some intro music
Putting a mark on your podcast is a nice way to make your work be noticed worldwide. Since volumes and tones are the ones to work on, you can actually start your podcast using a specially designed theme song. These are known to get your listeners’ attention in a bit. As time goes by and your podcasts increase, you’ll be more likely to get your listeners the possibility of spotting your own channel in a blink without your name being written there.
The average time such a song should have is between 5 to 10 seconds. It should be a combination of unique elements that go hand in hand with your podcast niche. You don’t want your work to be confused with someone else’s, so beware to add your intro music in the proper way – from creation to implementation. It will definitely represent your brand from now on.
4. Use the required equipment
Since we have already covered this point, it’s time to reiterate the importance of a proper equipment. With it, you can actually provide your users with a flawless head-to-toe experience when listening to your best podcasts. Moreover, there’s no need to spend thousands on the right tools. Here’s a retake on them:
• Flawless microphone
• Podcast software used for recording
• Your best podcast hosting
Once you have everything you need at your hands, creating the best content will feel easier and faster to be done as expected.
5. Set up the right environment
Again, creativity plays a crucial role in attracting listeners to your podcast(s). Because of the fact that there are basically millions from which to choose nowadays, penetrating the market might seem tough.
However, creating the proper environment is a useful tip to engage your present and future audience. The impact of a welcome message is powerful, even though it might not seem like that at the very beginning. This will set a positive note and that’s definitely something listeners are looking for. Also, within the message, you can state some aspects about yourself – who you are, what do you do, what is your main objective and why did you decide to create the podcast in the first place.
This is a personal manner in which you can engage your audience. Moving forward, the next episodes should cover aspects that pop-up, such as the main topic, contents related to the episode and further key takeaways. By using this strategy, you will make sure that everything from the agenda is actually checked and your listeners are being provided with the right information. Beware, reputation is being built, and there’s nothing more important than paying respect to your listeners. It is crucial to deliver what you said you will from the very beginning.
There are up to three methods in which you can set up your podcast. The first one is the BANTER and relies on a subtopic on which you give information after you have conducted some thorough research on the matter. The second one is called SEGMENTS and covers a set of consistent things which are being tackled regardless of the main topic on which the episode is being built on. The third but not least is the INTERVIEW, in which the podcaster asks a bunch of questions that go around the subtopic.
6. Start recording and hit RELEASE
Deciding upon the method you wish to use in order to record your podcasts is a matter of taste. While some podcasters go for creating up to five podcasts in just one go, others appreciate that it is better to record only one podcast.
If you need some truthful guidance on this one, here’s a little something we suggest:
• Create a teaser
• Work on the intro
• Record the podcast
• Place an advertisement
• Continue with the podcast
• Set a subscription reminder
• Hold onto the outro.
From this point on, it is time to get to your public through the use of platforms and directories, such iTunes, Google Podcasts and Soundcloud.
In case you already own either a YouTube channel or a blog (or even better, both), it’s time to place up there your podcasts.
7. Share your podcasts and promote them even further
Letting your podcasts be heard and listened to is a matter of choosing the right communication channel. Regardless of how amazing this might be, you would still want to share it with your audience. However, you need to create your public first.
To do so, promoting your podcast and marketing it even further are two of the main aspects onto which to hold on after you have made your recordings. Due to the massive benefits of social media sites, you can now publish your works on Instagram, Twitter, Facebook and many other platforms. You can also run various ad campaigns through which to get to your audience.
But marketing is not only about it. You can also get in touch with industry leaders and even collaborate with radio stations to promote you for an affordable price. If possible, your podcasts should be recorded with the help of a celebrity who already has a strong social impact and a great deal in followers’ number. You can create one or two sessions and that’s definitely an impressive manner to get to new listeners.
Statistically speaking, great content and amazing guests are the top two ingredients which are used to create an impressive market penetration. That will even decrease the need for advertisement.
Tips and tricks to gain success with a podcast
Lo and behold, podcasting is known as one of the greatest manners of creating and delivering content. It implies few words and a lot of sounds (and videos) to get it going. This turns out to be the fastest method of generating a solid fan base that will support your work even further. Whenever you wish to start your career as a podcaster, here are some useful tips and tricks you could use in order to make your reach greater than ever before:
1. Choose the iTunes market platform
Due to its immense success, iTunes is the most influential platform for submitting various audio files. Once you have gained subscribers, each of them will automatically receive a pop-up with your new episodes even though you have not previously broadcast them on social media.
2. Create the best moment
Finding the right moment is a rather tricky business in the online world. The reality in here is that you must create it. To do so, start by gathering all of the emails within your email list to make your podcast be heard. You can always use the help of Facebook ads to get it going while touching some rather taboo subjects within your episodes. Your audience will love that.
3. Use as many channels as possible
The more visible your podcast gets, the better will it be for your business. In order to do that, remember that you need to engage into live events, giveaways and many more. Moreover, don’t forget to edit your email signature and include your podcast too. By this way, you are able to increase your audience by sharing with them the link at all times.
4. Make the first episode be all worth it
Nothing gets the attention more than the first episode. This is totally understandable, since it actually makes the very first impression of your account as a podcaster. In addition, it will be the first one to pop-up when someone looks up for your work. If it is great, the odds are in your favor. If it is mainstream, you should already be able to get a glimpse of the feedback. This is why investing into your first episode is so important.
5. Look up for the right business model
From a technical perspective, your podcast could be used in various forms. It could either be a product, a traffic source or a piece of content, as well as a lead generator or a promotion channel. You can use it for other purposes as well. However, that’s a glimpse of what you can use your podcast for:
• Using the podcast like a product – this business model is built using a sponsor. Basically, in this situation, your podcast receives money for featuring it through both ads and various sponsorships.
• Using the podcast like a traffic source – makes it possible to increase your audience in a bit through various media platforms. The more traffic is being generated to your podcast, the better will it be for your business.
6. Promote your products and services through your own podcast
Instead of using your podcast to do marketing for some other people’s businesses, you can choose to share the ones that you create on your own. By this way, your audience will be motivated to share an eye on your catalogues and even generate more downloads. This will end up in an increase of your rankings.
7. Change the nature of your listeners into being real customers
The more subscribers you get, the wider your audience becomes. Remember to convince your listeners to press the SUBSCRIBE button before leaving your podcast. This can be done by directing them towards your own website where they will get a better image over both your products and services.
8. Invest into some quality content
The best way to make your listeners come back for more is to provide premium content. If you offer them the right input, they will be more than glad to follow you everywhere on the social media and even access you website in order to get more of what they want. You can focus on providing quality content on anything from videos to PDFs, transcriptions and information graphics. They will definitely love it.
9. Focus on the opt-in option
There is nothing more unappealing on a website than not having a relevant opt-in option. Once you figure that one out and add it on the right place, you can make sure that your audience will increase in a bit.
10. Make the rest of your content accessible
It is easier to set up a strategy that works both ways. Your podcast should cover common questions such as generating audience on social platforms whilst adding your own account on the way. From this point on, your content will be easily accessible – and introduced in a clean and net format.
11. Always synchronize a brand new episode upload with your email list
It’s time to let everyone know that your new episode is up. The best way to do so is through a rather personal manner, by sending a newsletter. As soon as the mail will enter their inbox, all you have to do is to wait and stare as the traffic towards your website increases – and the number of downloads of your new episodes goes up as well.
12. Go only for a high quality audio
Your reputation online is crucial to maintaining a high ranking. A single mistake is ought to take your name down for good. This is why you should provide your listeners only with the top quality audio files which must be recorded using special equipment (that we have already tackled upon before). Don’t forget, a proper microphone is the first step towards a fruitful outcome.
13. Formulate the premise for each of your episodes
It’s important to stick to your main point while recording your podcast so that its principles are not taken down. Moreover, remember that it should be entertaining enough to get your visitor’s attention. This is indeed a real must.
14. Insert various elements which are known to attract attention
Imagines are known to get the eyes better than a thousand words would. Departing with this idea into our minds, it’s time to consider the fact that every single one of your episodes should feature a responsive photo, to whom the content resonates. Moreover, it is highly recommended to go for widgets use, since they get on various social media streams in a bit. Lastly, they will get the attention of possible new listeners (and further subscribers).
15. Spot what’s worth to be podcasted
Knowing what is the missing key is bound to get you some useful traits in the market. People are always looking for specific niches that change in a week’s time. Once you spot them, you can take notes and start podcasting based on them. You can even set a contrarian view if it is well explained. People will start entering your podcast and see what you are up to say.
16. Start controversies
Even though it might sound rather unethical, it’s important to be controversial. This is the number one method to get people’s attention and makes wonders. There’s no boring content known to make it on Twitter or Instagram, but something that is closer to what a normal person wouldn’t say or do. This strategy is bound to help you get viral in a bit.
17. Couple up your episodes
There are various methods in which you can do it. One of them is to sent an email to the people within your customer list, whereas another way would be to add it on your Facebook page. Google+ is also useful in spreading the word about it, as well as Twitter.
18. Get used to the optimisation
This aspect is bound to generate or block new visitors from accessing your podcast. Whenever you are uploading a new episode, make sure that you avoid the use of keyword stuffing. Such a cheap trick is not at all appealing. Instead, go for a net and fair description that really explains what your show is all about.
19. Use the help of popular guests
Inviting people that are already famous on social media platforms is a nice technique to help build your audience. Once you have decided upon the person who is going to be your new guest, think in advance how the discussion will be going. This is a useful manner since you don’t want your podcast to be filled with pauses or nonsense. Moreover, ask your guests for permission before publishing the content. This is a tricky part that you must follow in order to make sure that they agree with that. Last but not least, use your best manners while recording. You will want your guest to feel amazing while being interviewed and extremely comfortable. Mock these words, a happy guest is bound to offer awesome feedback for further possible guests that are famous as well.
20. Update your episodes
In case you have tackled upon a topic some time ago and wish to add something new to it, you can always make your way with a re-upload. This is a common technique used by podcasters to upload their content in order to offer the best perspective on a specific subject. In addition, this highlights the fact that you are reliable and the content you are offering is only of high quality.
21. Get the best out from the time you spend while being on the podcast
To do so, it’s important to either be featured within the show of someone else’s or set up a by-product. Either one of these two is bound to help you get more benefit for your podcast’s future success.
With this step-by-step explanation on how you can set up your own podcast, you are just one step away from getting the best of it. By using some of the aforementioned greatest podcast hosting options, you can indulge into the best outcome for a long period of time. These being said, what are you still waiting for? Have you already managed to make up your mind on the best podcast hosting? We are eager to find out more from you, so share it with us!